No. 9 (2020)

Published July 24, 2020
RE

Editorial

Adriana Cruz y Corro
1
Time for social responsibility
PDF (Spanish)
DOI: https://doi.org/10.5377/reuca.v0i9.10062

Homenaje Especial

Francisco Rivera
2-4
Special tribute Cecilia Esmeralda Rivera Alcántara (nov. 21, 1961 - mar. 11, 2020)
PDF (Spanish)
DOI: https://doi.org/10.5377/reuca.v0i9.10063

Trends

Ernst & Young El Salvador S.A. de C.V.
5-14
Beyond COVID-19 what will define the "new normal"
PDF (English) (Spanish)
DOI: https://doi.org/10.5377/reuca.v0i9.10064

Analysis

Jaime Daniel Guevara Mira
15-24
Marketing practices of craft and textile entrepreneurs of the municipalities of Antiguo Cuscatlán and Santa Tecla
PDF (Spanish)
DOI: https://doi.org/10.5377/reuca.v0i9.10065
Isabel Alvarado, Jorge Molina
25-40
El Salvador and the Stereotypes of Women That Prevail in Its Television Advertising
PDF (Spanish)
DOI: https://doi.org/10.5377/reuca.v0i9.10066

Business Life

Griselda Aguilar Pacas, Marta Irene Flores
41-44
Raga's Beauty Salon is love, family and authenticity
PDF (Spanish)
DOI: https://doi.org/10.5377/reuca.v0i9.10067

Opinion

Carlos Alfonso Quijada
45-48
Business intelligence: a critical factor for business competitiveness
PDF (Spanish)
DOI: https://doi.org/10.5377/reuca.v0i9.10068
Ildefonso Camacho
49-50
In what sense is it appropriate to speak of financial ethics?
PDF (Spanish)
DOI: https://doi.org/10.5377/reuca.v0i9.10069

Interview

Edgar David Avilés
56-57
How is the COVID-19 crisis affecting El Salvador's economy?
PDF (Spanish)
DOI: https://doi.org/10.5377/reuca.v0i9.10072

Campus

El Editor
58-62
Campus Number 9
PDF (Spanish)
DOI: https://doi.org/10.5377/reuca.v0i9.10073

Finanzas Personales

Griselda Aguilar Pacas
51
Family finance and Coronavirus (COVID-19)
PDF (Spanish)
DOI: https://doi.org/10.5377/reuca.v0i9.10070

Calidad del Empleo

Jorge Molina
52-55
Work and mental health in times of pandemic
PDF (Spanish)
DOI: https://doi.org/10.5377/reuca.v0i9.10071