Keywords
Globalization
How to Cite
Abstract
PYMEXESA: a first recommendation to achieve internationalization of the Small and Medium Exporting Company from El Salvador "Anyone can export." This is a phrase considered very reckless since, for a long time, export has been thought to be a moment unattainable in the business cycle of a company and, at best, the cusp of that cycle. This has caused that very few companies are encouraged to enter international markets. This article aims to initiate a process of democratization of the export process, that is why with the explanation of the difference between the concepts export and internationalization, explains the practical consequences of the above, such as is market orientation as a vision that serves as a catalyst for the internationalization process and, finally, a proposal of articulation to organizational level for the generation of information in the company called Management Centers Commercial Information as a first step rds internationalization of Small and Medium Enterprises Exporter of El Salvador (PYMEXESA).
Realidad Empresarial No. 9, 2020: 5-14
The journal are published under license CC BY-NC-ND 4.0
This license allows third parties:
Sharing - copying and redistributing the material in any medium or format. The licensor cannot revoke these freedoms as long as it follows the terms of the license.
Under the following conditions:
- Attribution - you must give proper credit, provide a link to the license, and indicate if any changes have been made. You may do so in any reasonable way, but not in such a way as to suggest that the journal or its use has the support of the licensor.
- Non-Commercial — you may not use the material for commercial purposes.
- However — If you remix, transform or create from the material, you may not distribute the modified material.
- There are no additional restrictions — You may not apply legal terms or technological measures that legally restrict others from making any use permitted by the license.